Our Journey
Built by Marketers,
for Everyone.
We got tired of paying $30/month just to shorten a link. So we built the tool we always wished existed and made it free.
The Mission
We were the frustrated users first.
In 2023, our founding team was running digital campaigns for small businesses and creators. Every month, the same frustration came up: the best link tools were locked behind expensive subscriptions. Small creators and entrepreneurs were paying as much as $300/year just to manage their links.
We believed that was wrong. Access to professional link management tools shouldn't depend on your budget. A street vendor in Lahore deserves the same marketing infrastructure as a brand in San Francisco.
So in late 2023, we started building Trimrly. Not as a side project, but as a deliberate commitment to make powerful link tools permanently free for anyone who needs them. We launched publicly in 2024, and since then, thousands of creators, marketers, and small businesses have used Trimrly to shorten links and build bio pages without spending a dollar.
Today, Trimrly handles millions of link clicks every month. We are still the same small, passionate team. And the free plan is still genuinely free—no credit card, no hidden limits, no expiry.
What We Stand For
Our values shape every decision.
Free Means Free
Our Always Free plan has no hidden conditions. We believe essential tools should be accessible to everyone.
Simple by Design
We value your time. If it is confusing, we rebuild it until the workflow takes less than 30 seconds.
Data You Can Trust
Our analytics are real-time and honest. No inflated click counts—just clean data you can act on to grow.
Meet the Team
A dedicated group based in Pakistan who believe great tools should be accessible to all.
Muhammad Umar Ali
Founder & CEO
Leading vision and growth for small creators.
Ahsan Zaidi
Research & Marketing
Analyzing user needs for better marketing solutions.
Hamza Iqbal
Designer
Ensuring the tool is intuitive for everyone.
Muhammad Hassan
Designer
Crafting professional and modern visual identities.