The Bing UET (Universal Event Tracking) Tag is a piece of JavaScript code provided by Microsoft Advertising that allows you to track what users do after clicking your Bing ads. It helps you measure conversions, build remarketing audiences, and gain insights into user activity across your Trimrly links, QR codes, and bio pages.
Your UET Tag ID is a unique alphanumeric code that identifies your Microsoft Advertising account and connects your campaign data with user interactions on your site.
Example format:12345678ABCD1234ABCD12345678ABCD
By adding your UET Tag to Trimrly, you can monitor conversions and engagement from your Bing Ads campaigns with accurate event tracking.
How to find your Bing UET Tag ID:
Sign in to your Microsoft Advertising account.
Go to Tools → UET tags.
If you haven’t created a tag, click Create UET Tag.
Copy your UET Tag ID displayed in the table (e.g.,
12345678ABCD1234ABCD12345678ABCD).
How to add the Bing UET Tag in Trimrly:
Open your Trimrly Dashboard.
Go to Tracking or Analytics settings.
Paste your Bing UET Tag ID into the Bing tracking field.
Click Save to activate conversion tracking.
Important Notes:
Double-check that your UET Tag ID is entered correctly.
It can take up to 24 hours for conversion data to begin appearing in your Microsoft Advertising reports.
Verify installation using the UET Tag Helper (Chrome Extension) from Microsoft.
Make sure your events and goals are configured properly in Microsoft Ads for full tracking accuracy.
Why connect Bing UET Tag with Trimrly:
Measure how Bing Ads traffic interacts with your Trimrly links and bio pages.
Track conversions such as signups, sales, or downloads.
Create remarketing lists to reach engaged audiences.
Optimize Bing campaigns based on verified conversion data.